Semester Project Proposal: Update 3/21

For my semester project I am going to analyze TV crime dramas and the commercials that play during their programming.  I am going to make a slideshow of the ads that play during the shows airtimes and portray the networks’ rationales behind what products and services they are choosing to advertise during their crime dramas.  I will collect data on the demographics of each show’s viewers and see how they relate to the ads that play during the shows.  Through my analysis I will be able to show how advertisers pick target audiences and why.

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